Outdoor Channel Hooks Viewers With Fishing Shows

Aug 7, 2007 - Source: CNN Money

Outdoor Channel has announced six new fishing shows that will launch in 2007 and 2008.: Ultimate Match Fishing, Ultimate Match Fishing - College Edition, Western Sportfishing with Lee Horsley, Offshore Adventures, Outfitters Almanac, and Ultimate Outdoors. The shows vary in theme from personal stories by world-traversing guides, to real-life adventures at sea, to head-to-head angler competitions.

"Adding these programs to our lineup reflects Outdoor Channel's commitment to consistently provide quality, best-in-class content for our viewers," said Tom Hornish, Chief Operating Officer of Outdoor Channel. "Anglers are an important audience to us, and we want to make sure that their diverse interests are represented on the network."